Sunday, October 18, 2009

From Zeitgeist to Tagesgeist

Somewhat in jest, after our belief into Zeitgeist falls into question, I wonder if one could replace it with its daily version: Tagesgeist. Spirit of time makes place for a spirit of day with all that the overcharged age of instant technology, online communication and constant obsolescence brings with it. We no longer revere and take notice of anything as classical as a Zeitgeist, as the very notion of time becomes fragmented into digital slices of temporality. We become instead surfers of what another day brings on its media wings to our attention, sensation and experience. No longer integral personalities we become instances that take it a day at a time. Long term planning is being replaced with crisis management, micro-blogging takes place of long-winded blog-posts and the technology around us gets smaller, more carriable and standardized to the point of fading into a single environment of information management. Managers of our own lives, living in times of enormous and badly understood global changes, we become overtaxed by what it means to jump from one set of certainties to another from one day to another, as if our personal and mental software has to be reloaded on a slightest notice of lifeworlds that stop being capable of an oversight. Tagesgeist opens the doors to an age of the baroque sensibility of our days.

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